Privacy Notice for Individuals in a Business or Commercial Relationship with Ford
Effective Date: May 1, 2024
Introduction
This Privacy Notice for Individuals in a Business or Commercial Relationship with Ford (“B2B Notice”) describes how Ford Motor Company, its affiliates, divisions and brands (e.g., Lincoln) (“Ford,” “our,” “we,” or “us”) collect, use, and disclose Personal Information of individuals who interact with Ford as an employee, owner, director, officer, or independent contractor (“B2B Personnel”, “you”, or “your”) of another company, partnership, sole proprietorship, non-profit, or government agency (collectively, “Entity”), including when you access a Ford website or online platform using Ford credentials and offline locations where this B2B Notice is made available to B2B Personnel (collectively, the “B2B Services”).
This B2B Notice does not cover our collection of Personal Information in connection with products or services provided by Ford Credit. You may view Ford Credit’s privacy notices here. This notice does not cover our collection of Personal Information in connection with products or services provided for Ford Pro. You may view the Ford Pro privacy notices here.
If you interact with Ford as an individual consumer seeking to purchase a Ford product for your own personal use, please visit the privacy policy for your region to obtain information about our privacy practices.
B2B Personnel in Europe, the United Kingdom, and Switzerland should visit our notices separately provided in your agreements with us or made available to you on systems.
Table of Contents
You can click on the following links to navigate to the different sections in this B2B Notice
B2B Personnel Personal Information We Collect
How We Use B2B Personnel Personal Information
How We Collect B2B Personnel Personal Information
How We Use Cookies and Tracking Technologies
Disclosures of B2B Personnel Personal Information
Choice and Control of B2B Personnel Personal Information
How Long We Keep B2B Personnel Personal Information
Where We Store and Process B2B Personnel Personal Information
How We Secure B2B Personnel Personal Information
Region-specific Legal Disclosures
B2B Personnel Personal Information We Collect
“Personal Information” means any information related to an identified or identifiable natural person, subject to applicable data protection laws. Personal Information includes the term “personal data” as used in data privacy laws.
Depending on the nature of your interaction with us and based on specific legal limitations in your region (see Region-specific Legal Disclosures, we may collect the following types of Personal Information about you, some of which may be considered sensitive Personal Information under applicable law. Note that the specific Personal Information we collect about you may not include all the examples listed.
- Contact information, including name, postal address, unique personal identifier, online identifier, IP address, email address, fax number, phone number, account name, or other similar identifiers.
- Tax information, including social security number in the United States, Social Insurance Number in Canada, and national identification number or its equivalent in other regions.
- Demographic information (as permitted in your country of residence), including age, gender, race, nationality, disability, and military or veteran status.
- Commercial information, including records of products or services purchased, obtained, considered, or used (on behalf of your Entity), or information related to incentive programs.
- Internet or other electronic network activity information, including browsing history, search history, and information regarding your interactions with our B2B Services.
- Location data, including time zone and geolocation, such as location data inferred from your device IP address.
- Audio, electronic, visual, or similar information, including photographs, videos, and audio recordings as may relate to your job functions, education, training, marketing, enablement, and security.
- Account details, including account names, passwords, and security questions.
- Content of communications, including emails, customer service requests, website chats, and survey responses.
- Professional and employment-related information, including affiliated Entity, job title, work experience, and other information regarding your employment or included in a resume or CV.
- Education and enablement information, including educational information, qualifications, certifications, skills, training, ranking, education, enablement, coaching, and other information regarding your qualifications and participation in Ford enablement programming, including Ford University.
- Inferences used to create a profile reflecting your preferences, characteristics, abilities, and aptitudes.
We may engage vendors, such as LivePerson or Google Vertex, to provide certain interactive features on our B2B Services. Your use of these interactive features is voluntary, and we may retain the information that you submit through these features. For example, we may offer an interactive chat feature for customer service, transactional, and other informational purposes. When you participate in interactive chat, either with a virtual or live agent, the contents of the chat may be captured and kept as a transcript. By using these features, you understand that our vendors may process the information you submit to provide the service on our behalf. By using an interactive chat feature, you may be interacting with a Generative AI platform and not a live person. Unless otherwise provided for as part of the B2B Services, do not provide confidential or proprietary information when using an interactive chat feature. Information, decisions, or advice provided by an interactive chat feature, or any materials retrieved therefrom, including those to any third party, may not have been reviewed for content or accuracy. Some technologies used on our websites and platforms allow us and our service providers to monitor and analyze how visitors use our websites and platforms to better understand user behavior and improve the B2B Services. When you interact with us online, information related to your behavior may be collected by us and our service providers.
In accordance with applicable laws, we may use artificial intelligence, algorithms, automated decision-making technology, and other automated means to process your Personal Information in tools that we make available to you in connection with the duties and obligations you perform on behalf of your Entity. You may have certain rights related to such automated processing, which may vary depending on your location.
How We Use B2B Personnel Personal Information
In accordance with applicable law, we may use B2B Personnel Personal Information for the following purposes:
- Conduct Business. We may use your Personal Information to conduct business with your Entity, such as processing transactions and orders for your Entity, provide customer support; and generate website analytics to improve our platforms and systems.
- Operate, Maintain, and Improve our B2B Services. We may use your Personal Information to understand how you use our B2B Services; customize or personalize your experience; monitor and analyze trends, usage, and activities of B2B Service users; compile user data, including with data about users that we collect through other sources and may be used for marketing and other purposes where legally permitted; deliver promotional content; improve our B2B Services; develop new products, services, and marketing; provide technical support and troubleshoot; offer customer assistance; and safeguard our B2B Services.
- Training and Enablement. We may use your Personal Information to provide you with education, training, enablement, coaching, and practice opportunities, including practice modules with automated scoring used to assist you in improving your skills.
- Communication. We may use your Personal Information to communicate with you, such as by providing you information on new training, education, and enablement opportunities, incentive programs, or products and services that may benefit you or your Entity. We may also use your Personal Information to communicate with you when you contact us for help or engage with our chat functionality.
- Access Management. We may use your Personal Information to manage your access rights to the B2B Services and the physical location of our premises, such as by providing you with login credentials to the B2B Services, badges to enter buildings, and otherwise manage our physical and corporate information technology and system security.
- Legal Obligations and Security. We may process your Personal Information to fulfill our legal obligations, including reporting and tax documentation; prevent, investigate, identify, or take any other action regarding suspected or actual fraudulent or illegal activity, or any activity that violates or may violate applicable laws, regulations, legal processes, or our policies. We may use, screen, and share your Personal Information as part of our due diligence procedures; to assist in verifying your identity; to facilitate and manage our relationship with you; to protect our or others’ interests; and to comply with Office of Foreign Asset Control or other prohibited or denied party lists and international governmental or regulatory requirements concerning, among other things, money laundering, asset control, and anti-terrorism. Ford will not make any solely automated decisions which significantly affect you. As a result of our watchlist screening process, we may from time to time request additional or specific identification or documents from you regarding you or your business. We may process your Personal Information to comply with applicable laws, regulations, or legal processes as well as industry standards and our company policies. Additionally, we may process your Personal Information to meet our contractual and legal obligations and protect the security of our systems and personnel.
- Diversity, Equity, and Inclusion. We may use your Personal Information to understand the diversity of your Entity and manage related programs or initiatives.
- Develop Training and Enablement Materials. We may use your Personal Information to offer, develop, or provide training, enablement, and education products or services, including based on aggregated usage and your location.
- Travel Reimbursement. We may use your Personal Information to maintain records in the management of our operations and business, which may include arranging travel, reimbursing B2B Personnel’s expenses, issuing tax documents, or paying incentive awards.
- Onboarding. We may use your Personal Information to onboard and enroll you as B2B Personnel of your Entity with whom we conduct business.
- Corporate Restructuring. We may use your Personal Information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by us is among the assets transferred.
- Consent. We may use your Personal Information for other purposes that you consent to.
How We Collect B2B Personnel Personal Information
In accordance with applicable law, we may collect B2B Personnel Personal Information identified above from the following sources (whether we collected information from a specific source depends on the nature of your interaction with us):
- Directly from you or your agent. We may collect Personal Information from you when you provide it to us, such as in connection with a purchase order or a training, enablement, education, or session; while interacting with our B2B Services; when you contact us; or when you provide information in response to a survey.
- Created by us. We create Personal Information about you, such as credentials for access to our information technology systems or inferences generated to provide you with training, education, enablement, coaching, and practice opportunities, including practice modules with automated scoring used to assist you in improving your skills.
- Parties acting on our behalf. We collect Personal Information about you from certain agents, vendors, consultants, affiliates, and service providers that provide information to help us manage or operate our business.
- Third Parties. We may obtain Personal Information from third parties, some of whom may sell the information to us, to help us provide goods and services, update and improve our records, create more personalized advertising, and suggest services that may be of interest.
- Affiliates and Family Companies. We collect Personal Information from companies within the Ford Motor Company family of companies and affiliates. We receive information within this “family,” as permitted, to help us manage our business and workforce.
- Law enforcement agencies, courts, regulatory agencies, and other government agencies. We may receive information from government agencies to comply with the law, to protect your personal safety or the safety of others, to protect our or others’ rights, or to investigate fraudulent or illegal activity, or any activity that violates or may violate applicable laws, regulations, legal processes, or our policies.
- Your Entity. We may receive information about you from your Entity to help us manage or operate our business.
- Parties to corporate transactions. As permitted by law, we may receive Personal Information as part of a corporate transaction or proceeding such as a merger, financing, acquisition, bankruptcy, dissolution, or at transfer, divestiture, or sale of all or a portion of a business or assets.
- Public sources. We may also collect information available on public company registers about you or other public sources associated with your business.
- Automatically when using the B2B Services. We automatically collect certain information about you when you use our information technology services and when you access our facilities, including video surveillance information.
We may combine Personal Information we obtain about you from one source with Personal Information we obtain through other means described above.
How We Use Cookies and Tracking Technologies
Our B2B Services use cookies, pixels, web beacons, tags, trackers, and similar digital technologies (“Tracking Technologies”) to operate our B2B Services and to help collect data. Cookies are small text files placed on your device to store data that can be recalled by a web server in the same domain that placed the cookie. The text in a cookie often consists of a string of numbers and letters that uniquely identifies your device, but it can contain other information as well. Our B2B Services may also contain electronic images known as web beacons (also called single-pixel gifs) that we use to help deliver cookies on our B2B Services, count users who have visited those B2B Services, and gather usage and performance data.
Tracking Technologies on B2B Services are used to store your preferences and settings, help authenticate your Ford account and enable you to sign in, combat fraud, analyze how our B2B Services perform, personalize your experience and the content you see on our B2B Services (such as by conveniently auto-filling data fields in online forms), and fulfill other legitimate purposes.
We also include Tracking Technologies in our promotional email messages or newsletters to perform analytics, including to determine whether you open and act on them, and in our ads appearing on Other Sites to measure the performance of those ads.
Our B2B Services often include Tracking Technologies from third-party vendors. In some cases, that is because we have hired the third party to provide services on our behalf, such as site analytics. In other cases, it is because our webpages contain third-party content (such as embedded videos, maps, plug-ins, or ads) that contain digital technologies used to track operability and performance of the content, as well as your interaction with the content to determine its effectiveness. When your browser connects to a third party’s web server to retrieve content and/or Tracking Technologies, that third party is able to set or read its own Tracking Technologies on your device and may collect information about your online activities over time and across different websites or online services that also contain that third party’s content or Tracking Technologies.
For example, our B2B Services use third-party tools (such as Mouseflow, Dynatrace, and Google services), to support the operation and performance of our B2B Services and to analyze your interactions and experiences with our B2B Services, including the features you engage with, how you navigate, and your click/touch, movement, scroll, and keystroke activity.
You can find out how Google Analytics uses data here and how to opt out of Google Analytics here. For more information on how Google uses data when you use our websites, click here.
You can also find more information on Mouseflow’s privacy practices here and how to opt out here.
For more information about the privacy practices of the other listed companies, please review their privacy policies.
Disclosures of B2B Personnel Personal Information
We disclose B2B Personnel Personal Information with your consent, when you direct us to share it with others, in order to conduct business with your Entity, and otherwise to operate our business. We may disclose your Personal Information for the purposes above to the following entities and individuals:
- Our Affiliates and family companies. We disclose your Personal Information to our affiliates and family of companies for business and operational purposes.
- Your Entity. We disclose your Personal Information with your Entity and Entity personnel for your Entity to sign you up to use the B2B Services, where instructed by you, when necessary to fulfill the service or provide the good you request, and for other business and operational purposes (e.g., to ensure your training and enablement credentials are current and complete). Your Entity may use such Personal Information in accordance with their own privacy policies.
- Dealers. We may disclose Personal Information to authorized dealers where necessary, including honoring requests related to the B2B Services and providing information about B2B Personnel training, enablement, and education. Each dealership operation is a separate legal entity, independent from Ford. As such, each dealership has its own privacy practices and Ford is not responsible for these privacy practices.
- Parties involved in training and enablement. We may disclose your Personal Information to parties involved in training and enablement programs, including faculty, administrators, coaches, and other participants, including to demonstrate training skills, show rankings, and determine progress.
- Agents, vendors, consultants, and service providers. We disclose your Personal Information to agents, vendors, consultants, and service providers that help us provide the B2B Services to you and operate our business.
- Law enforcement agencies, courts, regulatory agencies, and other government agencies. We may disclose your Personal Information to comply with reporting obligations (such as taxing authorities), legal processes (such as court orders, subpoenas) or other legal requirements of any governmental authority, whether in connection with threatened or actual litigation or otherwise, to protect our legal rights or property, to enforce our policies and procedures, to protect the legal rights or property or physical security of others, or for the prevention or detection of crime where such disclosure is lawful.
- Insurers and professional advisers. We may disclose your Personal Information to manage risks, obtain professional advice, perform investigations, and exercise or defend against legal claims.
- Third Parties. We may disclose Personal Information to third parties where instructed by you; as necessary to fulfill the service or provide the good you request; or to prevent, detect, investigate, identify, or take any other action regarding suspected or actual fraudulent or illegal activity, or any activity that violates or may violate applicable laws, regulations, legal processes, or our policies.
- Parties to corporate transactions. As permitted by law, we may disclose your Personal Information as part of a corporate transaction or proceeding such as a merger, financing, acquisition, bankruptcy, dissolution, or at transfer, divestiture, or sale of all or a portion of a business or assets.
Choice and Control of B2B Personnel Personal Information
You may receive access to websites and applications owned or managed by us where you have a profile you can access. For these applications, you may have the ability to modify your own Personal Information in your profile.
If you do not have access to self-service functionality and your Personal Information changes, please contact your Entity’s administrator to update your Personal Information.
For choices specific to your jurisdiction, please review Region-specific Legal Disclosures.
Cookies and Tracking Technologies
Cookies may generally be disabled or removed by tools available as part of most commercial browsers, and in some instances blocked in the future by selecting certain settings. Browsers offer different functionalities and options, so a user may need to set them separately. Users should review their browser’s help menu for instructions, or visit www.allaboutcookies.org for more information. Please note that if all cookies are disabled, some features of the B2B Services may not function properly.
Certain B2B Services include additional mechanisms for managing cookie and tracking technology preferences. Please refer to individual B2B Services for additional information.
Browser settings may allow users to automatically transmit a “Do Not Track” signal to online services visited. Note, however, there is no consensus among industry participants as to what “Do Not Track” means in this context. Like many websites and online services, the B2B Service may not be designed to respond to “Do Not Track” signals received from browsers. Instead, you can use the range of other tools to control data collection and use, including the cookie controls and advertising controls described below.
Email Communications
A user may unsubscribe from our marketing email communications by clicking the “unsubscribe” link found in every marketing email we send. If a user opts-out of our marketing email communications, we may still send email messages related to the user’s account or the B2B Services. Unsubscribing from our marketing communications will not affect the level or quality of service we provide.
Other Sites and Services
Our B2B Services may contain links to other content, products, services, features, websites, mobile applications, platforms, or properties that Ford does not own or operate (“Other Sites”) even if they look similar to ours. Please be aware that Ford is not responsible for any Other Sites, their content or operation, or the privacy policies or data practices of the parties that offer the Other Sites, even if you access them via our products or services.
Some of our B2B Services incorporate the Google reCAPTCHA tool, which collects hardware and software information, such as device and application data, in order to perform integrity checks and help prevent bots from using the feature. Your use of the reCAPTCHA tool is subject to the Google Privacy Policy and Terms of Use.
Ford is also not responsible for third party applications or services that are governed by a privacy policy other than Ford’s and that may:
- Be integrated with or offered through our B2B Services; or
- Require or permit by the account you have with the third party to be linked to B2B Services.
Some of our B2B Services include mapping features provided by Google, HERE, and Microsoft (Bing Maps), which will collect and use Personal Information, including location information. If you use those mapping services, provide Personal Information to any of those third parties, or consent to our disclosure of Personal Information to them, the Personal Information they receive is governed by their privacy statements available via the above links. For example, if you use Bing Maps you agree to be bound by the Bing Terms of Use and Microsoft Privacy Policy.
How Long We Keep B2B Personnel Personal Information
We keep the categories of Personal Information described above for as long as is necessary for the purposes described in this B2B Notice or otherwise authorized by law. This generally means holding each category of information for as long as one of the following criteria apply:
- if your Personal Information is reasonably necessary to manage or conduct our business operations, manage our relationship with you, or satisfy another compatible purpose or reasonably necessary purpose for which we collected the Personal Information and provided you notice;
- if your Personal Information is reasonably required to protect or defend our rights or property (which will generally relate to applicable laws that limit actions in a particular case); or
- if we are otherwise required or permitted to keep your Personal Information by applicable laws or regulations.
Where your Personal Information is used for more than one purpose, we may retain it until the purpose with the latest-in-time period expires. For more information about our retention policies, please contact us using the contact details below.
Where We Store and Process B2B Personnel Personal Information
The Personal Information we collect may be stored in, accessed from, and processed in the United States, your country or region, or in any other country where we or our affiliates, subsidiaries, or vendors maintain facilities. The storage location(s) are chosen for efficient operations and to improve performance. We take steps designed to ensure that the data we collect under this B2B Notice is processed according to the provisions of this B2B Notice and applicable law wherever the data is located. Please be aware that the data protection laws and regulations that apply to your Personal Information that is transferred to the United States or other countries may be different from the laws in your country of residence, and different standards may apply to how your Personal Information is used and protected. We use appropriate safeguards to ensure your Personal Information is protected in accordance with applicable legal requirements, including contractual clauses approved by the applicable jurisdiction.
Where your consent is required to transfer Personal Information to a recipient outside of your relevant jurisdiction, we will only transfer your Personal Information with your consent. Because of the nature of certain B2B Services, you may be unable to participate in certain offerings if you do not consent to such transfer. You can withdraw your consent by contacting Ford using the information in the How to Contact Us section of this B2B Notice.
How We Secure B2B Personnel Personal Information
While no systems, applications, or websites are 100% secure, we take reasonable and appropriate steps to help protect Personal Information from unauthorized access, use, disclosure, alteration, and destruction.
To help us protect your Personal Information, we request that you use a strong password and never disclose your password to anyone or use the same password with other sites or accounts.
Changes to this B2B Notice
We reserve the right to amend this B2B Notice at our discretion and at any time. When we post changes to this B2B Notice, we will change the “Effective Date” at the top. If we make material changes to this B2B Notice, we will provide notice or obtain consent regarding such changes as may be required by law.
How to Contact Us
If you have a privacy concern, complaint, or a question for Ford, please contact us at:
Asia Pacific:
- Australia. For contact information for Ford Motor Company of Australia Pty Ltd, please refer to the ‘contact details’ section of the Ford Australia Privacy Policy available at www.ford.com.au/privacy/fordaustralia.
- China. Please refer to the Ford China Privacy Policy available at https://www.ford.com.cn/privacy/ for more information about our privacy practices.
- New Zealand. For contact information for Ford Motor Company of New Zealand Ltd, please refer to the ‘contact details’ section of the Ford New Zealand Privacy Policy available at www.ford.co.nz/privacy/fordnewzealand/.
- Philippines. Please refer to Ford Group Philippines Privacy Policy available at www.ford.com.cn/privacy/ for more information about our data protection practices.
- Thailand. Please refer to Ford Group Philippines Privacy Policy available at www.ford.co.th/en/legal-policy/ for more information about our data protection practices.
- Vietnam. If you have any questions or you wish to exercise any of the rights below, please contact us at our phone number: 1800 588888, or via email at fordvn@ford.com.
European Countries:
- Europe & United Kingdom. Please check your local market website for further contact details or contact dsb@ford.com in Germany and DPEurope@ford.com in UK and Europe for more information about our data protection practices.
North America:
- Canada (Alberta, British Columbia, and Quebec). To obtain further information about the collection, use, disclosure, or storage of Personal Information by service providers or Ford including written information about our policies and practice, please contact us in writing by email at: pcanada@ford.com; or by mail at: Privacy Officer, Ford Motor Company of Canada, Limited, P.O. Box 2000, Oakville, ON, L6K 0C8.
- United States. Please contact us at Ford Motor Company, Customer Relationship Center, P.O. Box 6248, Dearborn, MI 48126, Telephone 800-392-3673, 800-232-5952 (TDD for the hearing impaired), Available M-F 8:00 am - 11:00 pm EST, Available Sat. 8:00 am – 8:00 pm EST.
- México. Please contact Ford Motor Company, S.A. de C.V. writing by email at privacy1@ford.com, or presented on business days from 10:00 a.m. to 5:00 p.m.; at Henry Ford No. 100, 5th floor, San Mateo Nopala, Naucalpan de Juarez, Estado de México, México, C.P. 53126.
South America:
- Argentina. Please contact dpobrasi@ford.com or Ford Argentina SCA Av French 3155, CABA.
- Brazil. Please contact dpobrasi@ford.com or refer to the Ford Brazil Privacy Policy available at https://www.ford.com.br/politica-de-privacidade.
- Chile. Please contact privacy3@ford.com or Ford Motor Company Chile SpA Enrique Foster Sur 20, Piso 11, Santiago.
- Colombia. For contact information for Ford Motor Colombia, S.A.S., please refer to the Ford Colombia Privacy Policy available at Política de Tratamiento de Datos (ford.com.co).
- Perú. Please contact privacy3@ford.com or Ford Perú SRL, tax number 20555903546, Victor Andres Belaunde 332 Lima.
- Uruguay. Please contact privacy3@ford.com or Ford Uruguay SA Cortinas Cesar 2037, Montevideo.
South Africa:
Please refer to Ford South Africa’s Privacy Policy available at https://www.ford.co.za/privacy/# or contact us by telephone at 0860 011 022 or via email at popia@ford.com.
Region-specific Legal Disclosures
Certain locations require additional notice and disclosures. Please review the relevant section to find additional information about privacy where you live:
Asia Pacific
- Australia and New Zealand
- China
- Philippines and Thailand
- South Korea
- Vietnam
South Africa
Middle East
- Israel
- United Arab Emirates
South America
- Argentina
- Perú
- Uruguay
North America
- Canada
- México
- California
Asia Pacific
When you create an account, and when you use the B2B Services, Ford Motor Company (“Ford”), located in the United States of America, collects your Personal Information. Ford may disclose your Personal Information in accordance with this B2B Notice, including with the Ford entity operating in your location (being Ford Motor Company of Australia Pty Ltd for Australia or Ford Motor Company of New Zealand Ltd for New Zealand), Ford’s related companies, Ford dealers, and third-party service providers. Some of the recipients of your Personal Information may be located in the United States or in other overseas locations. In some circumstances, Ford may request sensitive Personal Information from you. Ford will collect sensitive Personal Information only when we have obtained your consent, or when we are permitted by law to do so on a legal basis other than consent.
By creating an account and logging in to the B2B Services, you are voluntarily providing your Personal Information to Ford Motor Company in the United States who then may share it in accordance with this B2B Notice, including with its affiliates in the global Ford Group (“Ford”), and Ford Motor (China) Ltd. and its affiliates in the People’s Republic of China (“China” or the “PRC”) (collectively with its affiliates “Ford China”). You therefore acknowledge and agree that Ford may collect, store, analyze, use, (cross-border) transfer, disclose, archive, delete, or take any other related or similar measures (each and together as “Process(ing)”) involving your Personal Information that is provided by you or any third party that you authorize for the purpose of providing you the B2B Services.
You understand that Ford does not require sensitive Personal Information to be provided unless there is a specific need and purpose for this information in relation to the B2B Services. In such circumstances, Ford shall secure your separate consent before collecting and processing your sensitive Personal Information.
Separately, you understand and consent that Ford and/or its third-party service providers can continue retaining and processing your Personal Information for the purpose of providing you the B2B Services or for other purposes required by PRC laws and regulations.
If you would like to exercise your rights under the PRC Personal Information Protection Law in respect of your Personal Information, you should contact Ford Motor Company using the information in the How to Contact Us section of this B2B Notice.
We will process your sensitive Personal Information only when we have obtained your express consent, or when we are permitted by law to do so on a legal basis other than consent. In addition, we may request additional consent from you on a case-by-case basis for the processing of any sensitive Personal Information for which we cannot rely on legal bases other than requesting consent.
Collection of Sensitive Personal Information: We will obtain your consent before collecting or processing your sensitive Personal Information.
Disclosing Personal Information to a Third Party: When appropriate, outsourcing of Personal Information to a third party shall be subject to an agreement that: (1) prevents Personal Information processing for other purposes than the outsourced purpose, (2) requires technical and managerial safeguards of Personal Information, and (3) ensures compliance with other matters prescribed by Presidential Decree to ensure safe management of Personal Information. When outsourcing Personal Information processing, we shall disclose the details of the outsourced work and the entity that processes Personal Information under an outsourcing contract in the matter prescribed by Presidential Decree so that data subjects may recognize it with ease at any time.
Cross-Border Transfer of Personal Information: Where your Personal Information will be transferred across international borders, we shall inform you of the matters provided for in the Personal Information Protection Act (“PIPA”) and obtain the consent from you to provide Personal Information to a third party overseas. The Where We Store and Process B2B Personnel Personal Information section above shall act as notice of transfer for your application materials. We shall not enter into a contract for the cross-border transfer of Personal Information in violation of PIPA. The identity and contact information of the persons receiving Personal Information, including outside of Korea, are: Ford Motor Company and its affiliates located at Dearborn, MI, 48126, the United States of America.
Ford Vietnam Limited will obtain your consent before processing (including but not limited to collecting, storing, and sharing) your Personal Information. In case of sensitive Personal Information, unless otherwise provided by law, you shall receive a notification stating that your sensitive Personal Information is being processed. Your Personal Information may be disclosed or transferred globally to Ford’s related companies and third-party service providers for purposes set out in this B2B Notice. Ford Vietnam will process and store Vietnam B2B Personnel Personal Information to serve these purposes.
You have data subject rights under Vietnamese law, including the following rights:
- Right to know about their Personal Information processing. Ford will notify you of the processing of Personal Information prior to obtaining your consent. In addition, the disclosure of this policy is also a form in which Ford has notified you about the processing of your Personal Information.
- Right to consent or withhold consent to the processing of Personal Information, except where exempted by law. Ford Vietnam as well as our Data Processors will ensure the Personal Information is processed with your consent.
- Right of access to view, correct, or request correction of Personal Information. If you wish to amend or update any Personal Information stored by Ford, please email fordvn@ford.com for instructions on how to proceed with your request. You acknowledge and understand that Ford reserves the right to take necessary verification measures in order for any request to be fulfilled for Personal Information must be from the right entity with legal authority for such Personal Information and Ford will only fulfill the requests to the extent possible after we have completed the necessary verification steps (hereinafter referred to as “Request Process”).
- Right to withdraw consent to the processing of Personal Information. In accordance with the Request Process, Ford will inform you of the consequences and damages that may occur when consent is withdrawn. The lawfulness of processing Personal Information prior to the withdrawal of consent will not be affected. When the withdrawal of consent is made, all of your Personal Information provided will cease to be processed and may be deleted from Ford databases if specifically requested by you, to the extent practicable by Ford, in accordance with the Request Process.
- Right to request the restriction of processing of your Personal Information in accordance with the Request Process.
- Right to request Ford to provide your Personal Information in accordance with the Request Processing Process.
- Right to object to Ford’s processing of your Personal Information in order to prevent or restrict disclosure of Personal Information or use for advertising or marketing purposes in accordance with the Request Process.
- Rights to complain, denounce, or initiate lawsuits in accordance with current provisions of Vietnamese law.
- Right to protect your Personal Information.
South Africa
We are based in and operate from South Africa. Your information, including Personal Information, may be transferred to and maintained on servers located outside of your country of residence, where the data privacy laws, regulations, and standards, may be different to the laws where your Personal Information is processed.
By creating an account and logging into B2B Services, you understand and consent that your Personal Information may be subject to such cross-border transfers.
Middle East
Israel
If you are providing Personal Information as an individual, unless identified otherwise, you are delivering this data to Ford on your own free will and consent.
United Arab Emirates
Any cross-border data transfer will be subject to an agreement and will be subject to the same protection measures as those contained herein.
South America
Argentina
Relevant Personal Information will initially be stored in Ford Motor Company databases which are acting as Ford Argentina’s processor. Your Personal Information will be included in a database registered by Ford Argentina SCA. You do not need to provide your consent but, given the international nature of our business operations, if you do not consent to transfers indicated above, you will be unable to use our B2B Services. In some circumstances, Ford may request sensitive Personal Information from you. Ford will collect sensitive Personal Information only when we have obtained your consent, or when we are permitted by law to do so on a legal basis other than consent.
Your Voice and Video Processing Technologies may be collected when authorized by you.
You may request access, rectification, deletion, and updating of Personal Information by contacting us, under the terms provided in the applicable regulations.
The AGENCY OF ACCESS TO PUBLIC INFORMATION, in its capacity as Control Agency of Law No. 25,326, has the power to hear complaints and claims filed by those whose rights are affected by non-compliance with the rules in force regarding Personal Information protection.
Perú
Relevant Personal Information will initially be stored in Ford Motor Company databases which are acting as Ford Perú SRL’s processor. Your Personal Information will be included in a database registered by Ford Perú SRL. You do not need to provide your consent, but given the international nature of our business operations, if you do not consent to transfers indicated above, you will be unable to use our B2B Services.
You may request the details of the data processors and recipients of Personal Information by contacting us using the information in the How to Contact Us section of this B2B Notice. These parties process the Personal Information described in the section “B2B Personnel Personal Information We Collect” for the purposes described in “How We Use B2B Personnel Personal Information”, using resources that may be outside your country.
You may request access, rectification, deletion, and updating of Personal Information, as well as exercise the rights granted by Law No. 29733 by contacting us at privacy3@ford.com. If you believe that you have not been able to exercise your rights, you may file a complaint with the National Authority for Personal Data Protection by contacting the Ministry of Justice and Human Rights: Calle Scipion Llona 350, Miraflores, Lima, Perú by filling out the form published in the following link: http://bitly.ws/Ybeb.
Uruguay
Relevant Personal Information will initially be stored in Ford Motor Company databases which are acting as Ford Uruguay’s processor. Your Personal Information will be included in a database registered by Ford Uruguay SA before the Data Protection Authority called Unidad Reguladora y de Control de Datos Personales (“URCDP”). By consenting to this B2B Notice you are consenting to the cross-border transfer of Personal Information even to countries without adequate levels of protection according to Uruguayan standards. If you do not consent to transfers indicated above, you will be unable to use the B2B Services.
In some circumstances, Ford may request sensitive Personal Information from you. Ford will collect sensitive Personal Information only when we have obtained your consent, or when we are permitted by law to do so on a legal basis other than consent.
You may request access, rectification, deletion, and updating of Personal Information by contacting us using the information in the How to Contact Us section of this B2B Notice.
North America
Canada
Some or all of your Personal Information may be processed outside of Canada, including in the United States, where we use other means to provide a comparable level of security and where the laws of such locations may permit governmental, law enforcement, or regulatory authorities to have access to such Personal Information. If you would like to obtain more information about our use of service providers located outside of Canada, please contact us using the information found in the How to Contact Us section.
Also, if the collection, use, or transfer of Personal Information about you is subject to federal and/or provincial data protection laws in Canada, and according to the laws applicable to your jurisdiction, you may contact us in writing to review, correct, or update certain of your Personal Information.
As required or permitted by law, you may be entitled to additional rights, including: (i) the right to control the dissemination of your Personal Information; (ii) the right to receive computerized Personal Information collected from you in a structured, commonly used technological format, and to have this information transferred directly to another organization; (iii) the right to be informed of and submit observations regarding automated decision-making; (iv) the right to request information about data processing; and (v) the right to withdraw your consent.
If you wish to exercise any of your rights, have questions regarding this B2B Notice, or any other queries, complaints or concerns regarding your Personal Information, you may contact us in in writing at the address listed in the How to Contact Us section of this B2B Notice. You will be asked for sufficient Personal Information for us to verify your identity and the details about the Personal Information you are interested in prior to us processing your request.
México
Ford may transfer your Personal Information both inside and outside the United Mexican States (“México”) to subsidiaries, affiliates, and companies related to Ford, its Authorized Distributors, and/or its third-party service providers with whom it has a legal relationship, as well as to competent authorities.
The consent will not be necessary when transfers are made to companies in the same Ford group since they operate under the same internal processes and policies; or when said transfer is necessary to provide you with a good or service, keep our records updated, respond to your queries, validate your vehicle warranty, or make calls to inspect your vehicle derived from the business relationship. Regarding the transfer of Personal Information to third-party service providers, we inform you that if you do not express your refusal (by sending a request that complies with the characteristics of the Access, Rectify, Cancel or Oppose (“ARCO”) REQUEST mentioned in this document, addressed to the email: privacy1@ford.com, or presented on business days from 10:00 a.m. to 5:00 p.m. at the Ford address within a period of five calendar days from the date this B2B Notice is made available) we will understand that you have given us your consent for said transfer.
ARCO REQUEST
All your Personal Information is treated in accordance with the applicable legislation in force in México; therefore, we inform you that you have at all times the right to access the Personal Information that Ford has and the details of the processing of the same, as well as to rectify them if they are inaccurate or incomplete; cancel them when they turn out to be excessive or unnecessary for the purposes for which they were obtained; and oppose its processing for the fines provided for, through the Ford Personal Data Protection Committee and/or Legal Affairs Office, by sending a request signed by the owner, addressed to the email: privacy1@ford.com; or presented on business days from 10:00 a.m. to 5:00 p.m. at the Ford México address, containing at least the following information:
- Full name of the data owner.
- Address of the owner of the data and/or email address to communicate a response to the request.
- Official documents that prove identity and/or authorization to represent you in the application (ID granted by the National Electoral Institute (“INE”) or current Passport).
- Description of the Personal Information on which you intend to exercise any ARCO right.
- Any other element that allows the location of personal data and attention to your request.
- Through these channels, in your request you will be able to specify the means by which you wish to receive a response, since if you do not have this specification on your part, Ford will establish the channel that it considers relevant to send you the response at your request.
California Privacy Notice
This California Business-to-Business Privacy Notice (the “CA B2B Notice”) describes how Ford Motor Company (“Ford,” “our,” “we,” or “us”) collects, uses, and shares the personal information of California residents who interact with Ford as an employee, owner, director, officer, or independent contractor of another company, partnership, sole proprietorship, non-profit, or government agency (collectively, “Entity”). It also explains your rights relating to Personal Information under the California Consumer Privacy Act, as amended (the “CCPA”). We use the word “you” or “your” to refer to anyone within the scope of this CA B2B Notice.
This CA B2B Notice does not cover our collection of Personal Information in connection with products or services provided by Ford Credit. You may view Ford Credit’s privacy notices here. This notice does not cover our collection of Personal Information in connection with products or services provided for Ford Pro. You may view the Ford Pro privacy notices here.
Unless otherwise noted, the disclosures and Information Practices contained within this CA B2B Notice describe our current practices and our practices for the twelve (12) months preceding this notice's Effective Date.
This CA B2B Notice supplements other parts of our B2B Notice and provides additional information for California residents. In the event of a conflict between any other Ford policy, statement, or notice and this CA B2B Notice, this CA B2B Notice will prevail as to California residents’ rights under the CCPA. Capitalized terms in this CA B2B Notice have the same meaning as the matching terms defined in the CCPA or our main B2B Notice.
What Personal Information We Collect and Why We Collect It
We Collect the categories of Personal Information about California residents that are indicated in the chart below. Note that the specific pieces of Personal Information we Collected about you may vary depending on the nature of your interactions with us and may not include all of the examples listed.
| Category of Personal Information | Purposes for Collection, Use, and Disclosure |
| Identifiers, including real name, alias, postal address, unique personal identifier, online identifier, IP address, email address, phone number, account name, or other similar identifiers |
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| Personal records (Personal Information described in 1798.80(e) of the California Civil Code), including your name, signature, social security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or other financial information |
|
| Characteristics of protected classifications under California or federal law, including age and date of birth, marital status, race, ancestry, ethnic origin, sex, gender, sexual orientation, gender identity, religion or creed, military or veteran status, medical condition, genetic information, disability, marital status |
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Commercial information, including records of products or services purchased, obtained, considered, or used (on behalf of the Entity you are affiliated with), or information related to incentives paid by us to you If you also interact with Ford as a consumer (e.g., you own or use Ford products outside of your business relationship with Ford), see our California Consumer Privacy Act Policy and Notice at Collection for those interacting with Ford in an individual or household capacity) |
|
| Internet or other electronic network activity information, including browsing history, search history, and information regarding your interactions with our B2B Services, websites, applications, or advertisements |
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| Geolocation data, including location data inferred from your device IP address |
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| Sensory data, including audio and visual data, including closed-circuit images, photographs and video of you (such as for marketing materials), and audio recordings as may relate to your job functions, training, and enablement |
|
Professional or employment-related information, including:
|
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| Inferences drawn from Personal Information Collected to generate information about your likely preferences or other characteristics |
|
The CCPA defines Sensitive Personal Information as a type of Personal Information. This section describes how we Collect and use the types of Sensitive Personal Information about California residents described below. Note that the specific pieces of Sensitive Personal Information we collected about you may vary depending on the nature of your interactions with us and may not include all of the examples listed below.
We may Collect Personal information that reveals your social security number, racial or ethnic origin, or health information. We collect, use, and disclose this information:
- To communicate with you, including to obtain feedback from you about services we have provided to an Entity, or to offer products or services that may be of interest to the Entity
- To provide other products or services you have requested from us on behalf of an Entity
- To conduct business with an Entity you are affiliated with
- To offer and provide you with training, education, enablement, coaching, and practice opportunities, including practice modules with automated scoring used to assist you in improving your skills, or other services in connection with an Entity you are affiliated with
- To manage sales incentive programs
- To manage our operations and business, such as for tax and accounting purposes
- To comply with applicable laws and regulations
- To manage the security of our premises and systems
- To manage our relationship with an Entity you are affiliated with
We do not collect Sensitive Personal Information for the purpose of inferring characteristics about you. We do not use or disclose Sensitive Personal Information for purposes to which the right to limit use and disclosure applies under the CCPA.
Sources of Personal Information
We collect the Personal Information and Sensitive Personal Information identified above from the following sources (whether we collected information from a specific source depends on the nature of your interaction with us):
- Directly from you or your agent. We may collect Personal Information from you when you provide it to us, such as in connection with a purchase order or a training, enablement, education, or session; while interacting with our B2B Services; when you contact us; or when you provide information in response to a survey.
- Created by us. We create Personal Information about you, such as credentials for access to our information technology systems or inferences generated to provide you with training, education, enablement, coaching, and practice opportunities, including practice modules with automated scoring used to assist you in improving your skills.
- Parties acting on our behalf. We collect Personal Information about you from certain agents, vendors, consultants, affiliates, and service providers that provide information to help us manage or operate our business.
- Third Parties. We may obtain Personal Information from third parties, some of whom may sell the information to us, to help us provide goods and services, update and improve our records, create more personalized advertising, and suggest services that may be of interest.
- Affiliates and Family Companies. We collect Personal Information from companies within the Ford Motor Company family of companies and affiliates. We receive information within this “family,” as permitted, to help us manage our business and workforce.
- Law enforcement agencies, courts, regulatory agencies, and other government agencies. We may receive information from government agencies to comply with the law, to protect your personal safety or the safety of others, to protect our or others’ rights, or to investigate fraudulent or illegal activity, or any activity that violates or may violate applicable laws, regulations, legal processes, or our policies.
- Your Entity. We may receive information about you from your Entity to help us manage or operate our business.
- Parties to corporate transactions. As permitted by law, we may receive Personal Information as part of a corporate transaction or proceeding such as a merger, financing, acquisition, bankruptcy, dissolution, or at transfer, divestiture, or sale of all or a portion of a business or assets.
- Public sources. We may also collect information available on public company registers about you or other public sources associated with your business.
- Automatically when using the B2B Services. We automatically collect certain information about you when you use our information technology services and when you access our facilities, including video surveillance information.
Disclosures of California B2B Personnel Personal Information
Within the preceding twelve (12) months, we have not sold or shared for cross-context behavioral advertising the Personal Information described in this Notice. If you also interact with us as a consumer, please review our California Consumer Privacy Act Policy and Notice at Collection for those interacting with Ford in an individual or household capacity for more information about our practices in that context.
We disclose B2B Personnel Personal Information with your consent, when you direct us to share it with others, in order to conduct business with your Entity, and otherwise to operate our business. We may disclose your Personal Information for the purposes above to the following entities and individuals:
- Our Affiliates and family companies. We disclose your Personal Information to our affiliates and family of companies for business and operational purposes.
- Your Entity. We disclose your Personal Information with your Entity and Entity personnel for your Entity to sign you up to use the B2B Services, where instructed by you, when necessary to fulfill the service or provide the good you request, and for other business and operational purposes (e.g., to ensure your training and enablement credentials are current and complete). Your Entity may use such Personal Information in accordance with their own privacy policies.
- Dealers. We may disclose Personal Information to authorized dealers where necessary, including honoring requests related to the B2B Services and providing information about B2B Personnel training, enablement, and education. Each dealership operation is a separate legal entity, independent from Ford. As such, each dealership has its own privacy practices and Ford is not responsible for these privacy practices.
- Parties involved in training and enablement. We may disclose your Personal Information to parties involved in training and enablement programs, including faculty, administrators, coaches, and other participants, including to demonstrate training skills, show rankings, and determine progress.
- Agents, vendors, consultants, and service providers. We disclose your Personal Information to agents, vendors, consultants, and service providers that help us provide the B2B Services to you and operate our business.
- Law enforcement agencies, courts, regulatory agencies, and other government agencies. We may disclose your Personal Information to comply with reporting obligations (such as taxing authorities), legal processes (such as court orders, subpoenas) or other legal requirements of any governmental authority, whether in connection with threatened or actual litigation or otherwise, to protect our legal rights or property, to enforce our policies and procedures, to protect the legal rights or property or physical security of others, or for the prevention or detection of crime where such disclosure is lawful.
- Insurers and professional advisers. We may disclose your Personal Information to manage risks, obtain professional advice, perform investigations, and exercise or defend against legal claims.
- Third Parties. We may disclose Personal Information to third parties where instructed by you; as necessary to fulfill the service or provide the good you request; or to prevent, detect, investigate, identify, or take any other action regarding suspected or actual fraudulent or illegal activity, or any activity that violates or may violate applicable laws, regulations, legal processes, or our policies.
- Parties to corporate transactions. As permitted by law, we may disclose your Personal Information as part of a corporate transaction or proceeding such as a merger, financing, acquisition, bankruptcy, dissolution, or at transfer, divestiture, or sale of all or a portion of a business or assets.
How Long We Keep Your Personal Information
We keep the categories of Personal Information described above for as long as is necessary for the purposes described in this B2B Notice or otherwise authorized by law. This generally means holding each category of information for as long as one of the following criteria apply:
- if your Personal Information is reasonably necessary to manage or conduct our business operations, manage our relationship with you, or satisfy another compatible purpose or reasonably necessary purpose for which we collected the Personal Information and provided you notice;
- if your Personal Information is reasonably required to protect or defend our rights or property (which will generally relate to applicable laws that limit actions in a particular case); or
- if we are otherwise required or permitted to keep your Personal Information by applicable laws or regulations.
Where your Personal Information is used for more than one purpose, we may retain it until the purpose with the latest-in-time period expires. For more information about our retention policies, please contact us using the contact details below.
Your California Privacy Rights
The CCPA gives California Consumers certain rights. Where required, we will ask you to verify your identity before honoring your requests (this includes for requests made by authorized agents).
Right to Access/Know. You have the right to request that we provide you with the following information:
- The categories and specific pieces of Personal Information we have Collected about you in the last twelve (12) months.
- The categories of sources from which we Collect Personal Information.
- The Business or Commercial Purposes for Collecting or Using Personal Information.
- The categories of Personal Information we have disclosed about you for a Business Purpose and the categories of recipients to which it was disclosed.
Right to Delete. You have the right to request that we delete Personal Information under certain circumstances, subject to several exceptions.
Right to Correct. You have the right to request that we correct Personal Information that we maintain about you if you believe it is inaccurate. We may request documentation from you in connection with your request. Upon receipt of a verifiable request to correct inaccurate Personal Information, we will use commercially reasonable efforts to correct the Personal Information. You can also correct certain Personal Information that we maintain about you by logging into your Ford account.
Right to Non-Discrimination for the Exercise of Your Privacy Rights. You have a right to not be discriminated against for exercising rights set out in the CCPA.
How to Exercise Your California Privacy Rights
If you are a resident of California, you can exercise your CCPA rights by submitting your request(s) to us through our web form or by calling us at, toll-free, 1-888-392-1291, Monday through Friday from 5:00 am until 8:00 pm Pacific time or Saturday from 5:00 am until 5:00 pm Pacific time. Our call center will be closed on Sundays and on New Year’s Day, Memorial Day, Independence Day, Labor Day, Thanksgiving Day, the day after Thanksgiving, and Christmas Day.
If you want to exercise more than one of your CCPA rights, please submit a separate request for each CCPA right, so we can track and respond to your requests more effectively. Please be aware that we will process your requests in the order we receive them.
Whether you use the web form or call us, we will need information from you to process your request so that we can confirm you are a California resident, determine if we have Personal Information about you, and, for access, correction, and deletion requests, verify your identity.
Please be aware there might be circumstances where we will not honor your request, as permitted under the CCPA. For example, if we are not able to verify your identity and that you are a California resident, we may not honor your request. In addition, we may not delete your Personal Information if an exception under the CCPA applies.
You may designate, in writing or through a power of attorney, an authorized agent to make requests on your behalf to exercise your rights under the CCPA. Before accepting a request from an agent, we will require the agent to provide proof you have authorized it to act on your behalf, and we may need you to verify your identity directly with us.