A 2025 Ford Maverick® and a 2025 Ford Bronco Sport® parked in the desert

Plan Big, Without Breaking the Bank
Drive a Ford starting under $30,000 MSRP.

A red 2025 Ford Ranger® parked on a mountaintop

Ford Ranger® is the 2025 North American Truck of the Year

Ford trucks have won this prestigious award for the last five years. Reflecting consistent excellence in utility and design.

Experience Ranger

Welcome Back. Now, Where Were We?

The Power is Yours

Get pumped up. Get plugged in. Or do a little bit of both. While finding your next Ford vehicle, one thing’s more important than the power you choose: What you choose to do with it.

Thrilling. Liberating. Hardworking. Iconic.

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